FAB360 Digital Platform for Enterprising Families and Advisors

FAB360 Digital Platform for Enterprising Families and Advisors

Online Assessments to Align Your Family and Business Goals and Create a Clear Plan for the Future.

Trusted by the Best in the World

The Most Important Activity You Can Do for Your Family

Just like cars run on gasoline or electricity, families and their businesses run on information. Our 360-degree assessments provide real-world insights to align your family and business goals. These short online assessments will give you real world information in under 20 minutes, on your family members' thinking, concerns, and aspirations, so you can design a clear plan for the future.

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Benefits At a Glance

Why Every Enterprising Family Needs This.

The Advantage

The Advantage

You create a live case about your own family with family-centered 360 assessments. More accurate - feedback reports with verbatim share how all of you feel in your own words.

Much Better Learning

Much Better Learning

Motivational because the family is supporting each other. Experiential in identifying new behaviors. Eg., learning to share your feelings about your communication

Everyone Can Do It!

Everyone Can Do It!

Written in plain language with information icons to help along the way. Now in 13 languages* so everyone can understand the questions and participate in the language they are most comfortable with. *English, Arabic, Chinese (Simplified & Traditional), Dutch, French, German, Indonesian, Italian, Japanese, Korean, Portuguese, and Spanish.

Clarity and Focus in under 20 minutes

Clarity and Focus in under 20 minutes

Short assessments with open-ended reflection questions to help your family focus on the big ideas. Customised AI-powered Insights and actionable next steps.

Build Stronger Trusting Relationships

Build Stronger Trusting Relationships

Make The Implicit Thoughts, Feelings, And Desires Explicit. Stimulates Change With New Information Into The Family System.

What Advisors Say

"Powerful, tailored, inclusive, quick and easy-to-fill, for immediate, multi-criteria, rich information to engage every family member.

"A wonderful set of tools, well thought out and creative, to use with my business family clients."
JH
Workshop Participant, On the Moon Workshop
"A must for all family business consultants who want their business to be state of the art. Taught by the world's best thought leaders."
MB
Workshop Participant, On the Moon Workshop
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How Can We Help?

We're here to help your enterprising family learn, plan, and last.

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Frequently Asked Questions

Find everything you need to know about how our assessments work and how to get the most out of our platform.

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How it Works

How do these 360° assessments work?

The online 360º planning assessments help enterprising families capture data from multiple members on current activities, to guide family discussions and planning. The idea comes from leadership development assessments, where you, your boss, direct reports, and peers, rate your performance. Our 360º Profile participants will each get a feedback report that compares his or her responses with the family average for a shared view of the family’s planning situation. This deals with the single most important issue in family business—making the implicit, what everybody thinks they know, explicit. Because the data comes directly from the family, it also creates psychological ownership.

How do we create a unified plan when every family member has different priorities?

You decide what your focus and priorities are, based on your own situation.

We use the Parallel Planning Process (PPP), in combination with the online 360° assessments, to enable multigenerational families to create a planning blueprint to move from values to vision, and from vision to their family and business’s strategy, investment, and governance planning actions.

What's a Fieldbook?

Family Business on the Moon by Randel S. Carlock and Keng-Fun Loh is an activity-based fieldbook designed as a rigorous planning tool based on more than 25 years of teaching and advising business families around the world.
We call it a fieldbook because it creates real-world family learning experiences with tried and tested activities to explore family and business planning.
It teaches the professional planning skills for a business family to move from the founder or owner-manager stages (G1,G2), based on power, personality and politics, to a multi-generational family-team model (G3 and beyond), driven by planning, passion and purpose.

What's the Parallel Planning Process?

Encouraging family interaction is the most important aspect of the learning process because it starts with individual thinking but stimulates the family’s participation in each learning activity.

The Parallel Planning Process (PPP) helps families align their values, vision, strategy, investment and governance for the benefit of both the family and the business. The PPP is designed to look at the critical actions that support successful family relationships and build sustainable businesses.

A proven tool to professionalize family and business planning, the PPP was introduced in Strategic Planning for the Family Business (2001) and improved in When Family Businesses are Best (2010) by Randel S. Carlock and John Ward. Recently enhanced in A Family Business on the Moon (2018) by Randel and Keng-Fun, it now includes a comprehensive planning system with the PPP Basic360 Profile and PPP Advanced360 Profile online assessments and a simple-to-visualize planning map.

Who is this for?

If your answer is Yes! to any of these - our platform is for you.

For Advisors:
Do you advise wealthy or business families?
​Would you like to support your family business clients’ planning activities more effectively?

For Families:
Does your family own a business?
Does your family control significant financial or business assets?
Is family harmony an important goal for you and your business family?
Have family issues or conflict spilled over into your family business?
Have business decisions impacted your family?

What exactly is a "Family Enterprise" in the context of your platform?

A "Family Enterprise" is your group of raters on our platform. It can include not just blood relatives who are family members, owners or employees, but everyone crucial to the success and governance of your business—such as non-family executives, board members, and trusted advisors. This ensures the feedback you get reflects your entire ecosystem.

Can I manage multiple families under one account?

Yes. Our Advisor and Advisor Plus plans are built specifically for this. You can create and manage an unlimited number of distinct Family Enterprises, each with its own dashboard and set of participants.

Survey Process

How soon will raters receive an email once they are invited by the main user?

The raters should typically receive e-mails with their unique link within 10-15 minutes from the time they are invited. Delays in e-mail traffic may occur on the recipient’s end if they have firewalls or spam filters. The email will come from Family and Business Learning <no-reply@fab-learning.com>, with subject header "You are invited to complete the [Assessment Type] for [your survey name]"

How can I begin the survey?

If you are the Advisor or Facilitator, go to your Family Dashboard/Surveys/Actions and click Begin Survey.
If you are a rater, you will receive an email from Family and Business Learning <no-reply@fab-learning.com> with a link to Begin Survey.

How do I add another email address after I’ve already started the Basic360?

Go to Family Dashboard/Surveys/Active/[Survey type]/Actions, click Invite.
If the rater’s email is already listed, simply click Invite next to their name. If you want to add a new email: Click Add Rater, you’ll be redirected to the Rater’s tab. Click Add New Rater, Enter the Rater’s name and Email address, and Save. You can see the new rater in the Invite list.

Your new rater will receive an email to participate in your survey shortly. Note that you can only add email addresses when the survey is still active (not closed).

How can I amend or change an email address after I’ve already submitted it?

At this time, you will need to write to kay@fab-learning.com to help you with this.

How do I know when the other raters have completed their surveys?

If you are the Advisor or Facilitator, go to the Family Dashboard/Surveys/Active/[Survey type] and click the Completed/Invited numbers for your survey. You will see a list of all the emails you invited and which one has completed or not.

If you are a rater, you will need to ask your Advisor or Facilitator.

How do I tell how many of the raters have yet to complete the 360?

Go to Family Dashboard/Surveys/[Survey type] and review the numbers under the Completed/Invited column.

How can I tell who has not yet completed the 360?

Go to Family Dashboard/Surveys/[Survey type] and click the Completed/Invited numbers for your survey. You will see a list of all the emails you invited and whether each one has completed or not. Click "reinvite" to send another email to those who have not yet completed their 360.

How can I close the survey before the default 90 days?

Go to Family Dashboard/Surveys/[Survey type]/ CloseSurvey under Actions column and click CONFIRM.
If there are still respondents who have not completed their surveys, you will see this pop up message:
“Please note that there are still X of raters who have not completed the survey. Once you close this survey, you will not be able to reactivate it, and the report will be generated based on the responses received to date.”
You can decide to either CANCEL or CONFIRM to proceed with your request to Close the Survey.

How do I generate my 360 feedback report?

Users can go to Family Dashboard/Surveys/[Survey type] and click Analyse to view the report at anytime.
If you are a rater, you can access your report when the survey is closed. You will receive the link to the report in an email to inform you that everyone has completed the 360 and the feedback report is ready. The email will come from Family and Business Learning <no-reply@fab-learning.com> with the subject title " The {survey type} eg. Basic360 or Communication360) report for [your survey name] is now ready for your review"

How can I extend the expiry date?

The default expiry is set at 90 days and you cannot extend it beyond that period.

I didn’t receive any email to start the survey.

If you are the main user, you can start your survey by going to Family Dashboard/Surveys/[Survey type] and click Begin Survey.
If you are the rater, please check your junk or spam folders. If you still can’t find it there after an hour, please contact kay@fab-learning.com

How long does it take to complete the 360?

Allow approximately 10 to 20 minutes to complete the Basic360 and 360 Scorecards. Some may need more time to answer the open-ended questions. The Advanced360 should take around 30 - 60 mins to complete.

Pricing & Payment

How do I make payment for the 360 Plans and Assessments?

Payment can be via Stripe which accepts Visa, Mastercard, American Express, JCB, China UnionPay, Apple Pay and Google Pay.

How is the price calculated?

Wef 1 September 2025, our pricing is based on two key factors:

Plan Tier – Choose the subscription that fits your needs (Family, Advisor, or Advisor Plus), with discounts for annual billing.

Rater Volume – Core assessments are included for a set number of raters (e.g., 5 for Family, 30 for Advisor). Additional raters are added at a flat rate ($149.90/year or $14.99/month).

You only pay for what you use:
Core assessments (Basic360, Communication360, Commitment360) are free within your plan’s rater limit.

Premium assessments (e.g., Advanced360 Profile, Listening360) are billed per use.

For the Advanced360, it's US$$149USD per rater and if you had an Advanced360 promo code from the book, you will get 20% off the bill.

Account & Access

I forgot my password or maybe I didn't have one? Help!

Don’t worry, it happens to the best of us. That is why we implemented a magic link, which is a single-use URL sent to the user's email or phone, so you can authenticate (sign in or sign up) without needing a password. Just click "Get the Magic Link" on the login page and look out for it in your inbox.

I would like to delete an email or rater.

At this time, you will need to contact kay@fab-learning.com for help. Please note that payments made to Family and Business Learning (FAB LEARNING) are, as a general rule, not refundable. However, FAB LEARNING may provide you a refund or other consideration, with the amount and form - and the decision to provide it - at its sole and absolute discretion. Any effectuated refund does not entitle you to further refunds or other considerations in the future for similar instances, nor does it obligate FAB LEARNING to provide them in the future, under any circumstance.

Refund & Cancellation

Will I be able to cancel my subscription anytime?

You may cancel your subscription at any time by visiting your account settings.

Note there there will be no refunds for partial periods. That is, if you cancel during an active billing cycle (e.g., annual/monthly), your access will continue until the end of your current paid term.

For example: Canceling 3 months into an annual plan means your access continues for the remaining 9 months, with no refund for the remaining time.

Please also note that uncompleted assessments will be forfeited upon cancellation. The auto-renewal function will be disabled, and your plan will not renew after the current term ends.

Technical Issues

My rater has not received the email invitation.

Go to the Family Dashboard/Raters/ and check if the email address you entered is correct. If it is, Go to Surveys/Actions/Invite, click on re-invite to send the email again. There may be delays in e-mail traffic on the recipient’s end if they have corporate firewalls (eg. company emails) or spam filters.